Long reads on AI for B2B.
Frameworks, deep dives, opinion. Field notes are the short ones — these are the essays.
Blog · long-form
AI agents vs Zapier: when rule-based automation stops paying off
How Zapier bills its work in tasks, what Zapier Agents and Copilot do, the sign that a rule has hit judgment, and what an agent costs per conversation.
AI agents for small business: where they pay for themselves
Where an AI agent pays for itself in a 10–200 person company: two deployments with numbers, the 200-requests threshold and five criteria for picking a provider.
Checklist: an AI agent in 2 weeks — how to start without the pain
A step-by-step plan to launch an AI agent in sales in 14 days. What to prepare, who to involve, the risks, and how much team time it takes. From Grow2.ai.
3 protection levels of an AI agent — what happens when it slips up
How we build a safety net around an AI agent — prompt rules, an LLM supervisor, human-in-the-loop. What happens when the model gets it wrong. A technical breakdown by Grow2.ai.
AI agent vs. manager — the honest math
The full cost of a first-line sales rep, the real cost of an AI agent (pilot, monthly fee, tokens per dialogue), and why one-to-one is the wrong math.
5 signs your sales team can't keep up with the inbound flow
How to tell your sales team is overloaded before you lose key clients. 5 diagnostic signs with concrete numbers and benchmarks from Grow2.ai.
AI agent for lead generation — a guide for SMB CEOs
How an AI agent handles inbound leads 24/7, when it pays off, where it breaks, and what sets it apart from a chatbot. A guide for small-business CEOs from Grow2.ai.